Thought Leadership – Articles
Articles
Thought Leadership in Franchising is your hub for forward-thinking insights, executive analysis, and strategic expertise shaping the future of the franchise industry. Our thought leadership content brings together franchise executives, operators, advisors, and industry innovators to explore trends, best practices, and data-driven frameworks for sustainable growth. From leadership perspectives to operational intelligence, these resources are designed to help franchisors, multi-unit owners, and supplier partners elevate performance, improve retention, and compete in a dynamic marketplace. Stay informed on franchise expansion strategies, workforce management, technology adoption, and more through expert articles, white papers, and industry commentary that position your organization at the forefront of franchise innovation.
ARTICLE: Adapt Without Compromise: When franchises reinvent themselves abroad
By William Edwards Franchising internationally isn't just about [...]
ARTICLE: Non-Tariff Barriers Faced by U.S. Franchisors Expanding Internationally
by William Edwards When U.S. franchisors expand into new international [...]
ARTICLE: How AI and Google Are Transforming Franchise Development Marketing
By Visual Visitor The digital search landscape is undergoing [...]
ARTICLE: Tap Into the Power of Franchise Buyer Personas and Sell More Locations
By Visual Visitor Many franchise brands have created an [...]
ARTICLE: The 5 Stages of Franchisor Growth: A Strategic Roadmap to Franchising Excellence
By Gerry Henley In the competitive landscape of franchising, [...]
ARTICLE: Global Franchise Update Newsletter – July 2025 – 1st Edition
By William Edwards Welcome to my new monthly LinkedIn [...]
ARTICLE: Setting Prices for Customers: Is It Legal?
By Stewart Germann Some elements of franchising per se are [...]
ARTICLE: Build the Business, Not Just the Pitch Deck
By John Francis Foundational strength matters more than slick slides. [...]
ARTICLE: Drive Sustainable Success by Retaining and Empowering Franchisees
In franchising, everyone talks about scaling: generating more leads, [...]
ARTICLE: Unlock Franchise Growth: Capitalize on Hidden Opportunities Today
Prepare for a reality check: Franchise growth is not just [...]
ARTICLE: Tariffs, Politics, and the Uncertain Road Ahead for Global Franchise Expansion
By William Edwards - CEO, Edwards Global Services, Inc. Franchising has [...]
ARTICLE: What Your Franchisees Don’t Know Might Be Costing Your Brand
By John Francis As a franchisor, you’ve probably experienced this: the [...]
