AUV headlines can mislead; the bottom line is whether franchisees are profitable.

Join us on this one-hour webinar as my special guest, Gerry Henley, CEO of Launch to Growth, shares how he replaces flattering averages with a metric that tells the truth: the Unit-Level Success Ratio (ULSR)—the share of units achieving clear revenue and profitability benchmarks, reliably and on schedule. Moderator Keith Gerson sits down with Gerry Henley to show how leading brands define real success, build a Year-1 run-rate, align training and field support to outcomes (not activity), and use simple dashboards to trigger timely help when a unit trends 15% under plan.

Keith Gerson

Host & Moderator, The Franchise Consortium

Gerry Henley

CEO of Launch to Growth


What you’ll take away

  • ULSR made simple: Learn the formula and how to set success benchmarks that blend revenue and profitability.
  • Year-1 execution plan: Budget and run-rate cadence so franchisees know the monthly milestones to stay on track.
  • Aligned incentives: How to tie training, field support, and leadership compensation to unit-level outcomes.
  • Dashboards that drive action: Review rhythm and –15% early-warning trigger with a clear intervention playbook.

Why attend now

Shifting from AUV to ULSR strengthens Item 19 credibility and validation, accelerates royalty growth through predictable performance, and creates a network where 80%+ of franchisees consistently win.

 

We’d love to hear from you!

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